Search Engine Optimization – SEO is the process of putting information on your website that has the potential to increase the exposure of your website to search engines and its visitors. It can help your site show up more frequently in related searches. There are various elements to consider while seeking to improve your site’s SEO (or having an SEO expert guide you through the process).
First & foremost, make sure your website’s language is clear, informative, and detailed. Explain your topic in simple, easy-to-read language, and try to include phrases that you feel a consumer could search for when seeking what you provide online.